Russ Halilov, the founder of AI startup Bluedot 🔵, was just like most SaaS founders—trying to get traction without burning cash on ads.
He knew Reddit had 800M+ users and 3.8B monthly visits, but he also knew something else:
Redditors can be ruthless.
Self-promo posts die a slow, painful death.
If you get it right, the rewards are massive.
So he experimented. 40+ posts, 2 months, and a few painful bans later… he cracked the code.
1.5M+ views & 5K upvotes on a single post
150K views & 1.2K upvotes on another
Consistent organic traffic—no ad spend
5 Lessons to Make Reddit Work for You
1. Subreddits Are Mini-Cultures—Learn Their Language
Russ didn’t just post randomly. He studied what worked in each subreddit by filtering top posts and looking for patterns.
One of his biggest wins? He found a post format that already went viral—then put his own spin on it.
2. Reddit Has Rules—Break Them & You’re Out
Moderators don’t play around. Russ got permanently banned from a subreddit for a minor rule violation. Before posting, always check the rules—or risk getting shut down.
3. Selling = Death. Make People Curious Instead
Russ didn’t push his product. He shared insights, asked questions, and made people interested without being salesy.
If your post feels like an ad, it’ll get buried. If it feels like an interesting discussion, it’ll take off.
4. Your Bio Won’t Drive Clicks—Your Post Will
Unlike LinkedIn, people don’t check bios on Reddit. If you want traffic, you need to include value in your post itself.
5. Warm Up Multiple Accounts
New accounts with zero karma won’t perform well. Russ engaged in discussions and built up karma first before posting.
Reddit = A Goldmine for SaaS (If You Do It Right)
People ask for SaaS recommendations every day—you just need to be there.
Reddit posts can go viral days or even weeks later—unlike Twitter or LinkedIn.
Google LOVES Reddit posts—so your content can rank for years.
Why is Reddit so powerful—yet so frustrating?
Reddit has 800M+ users and 3.8B+ monthly visits—and Google is now prioritizing its content in search results. That means one well-placed Reddit post can drive more traffic than paid ads.
But here’s the catch:
Most founders post in the wrong subreddits and get ignored.
Redditors hate blatant promotion—so posts flop instantly.
Even if you go viral, you might get banned for breaking an unknown rule.
What does that mean for your SaaS?
It means you could be sitting on thousands of potential users, but because you don’t know the right subreddits, the best engagement strategies, or how to stay compliant with Reddit’s rules…
You’re leaving organic traffic on the table.
You’re missing out on high-intent conversations.
You’re getting blocked from a free marketing goldmine.
That’s why I’m launching the Reddit Growth Kit
I’ve spent countless hours testing what works on Reddit, and I’m packaging everything into a simple, plug-and-play system that will help you win on the platform.
Here’s what you get:
Curated Subreddit List – Know exactly where to post, categorized by niche & user group.
Reddit Growth Playbook – The must-know fundamentals, rules, and best practices.
Proven Post Templates – Plug-and-play Reddit post structures that get engagement.
Limited-Time Preorder Deal
This will soon be a monthly subscription, but if you preorder now, you get lifetime access for HALF the price.
Don’t waste another month figuring Reddit out through trial and error. Get the roadmap, the shortcuts, and the strategies that actually work.
👉 Preorder now and start turning Reddit into your SaaS growth engine.
Want to work with me directly? Here is my linkedin
See you in the next issue!
—Isaac